an authority to your clients or prospects.
Whatever sort of business you have, one of the best ways
to attract top prospects and clients is to position yourself
clearly as an expert in your field.
And yes, you first have to be an authority. You don't
have to be the world's leading expert, but you do need to
know what you're talking about, and in real depth.
To become a believable authority it first helps if
you choose your niche carefully.
If your niche is too broad - like 'all consumer
electronics' - you'll find it difficult to
position yourself as a true authority.
If your niche is too specialized -
like 'Sony PlayStation' - you'll find it difficult
to make a living.
Niches like personal development are perfect.
It won't take you a lifetime to become an authority,
and there are plenty of prospective clients to choose from.
But oops...you say you don't know enough about personal development
to appear as an authority? Well? Don't sweat?
you can find out what you need to know here:
>> http://www.getresponse.com/click.html?x=a62b&lc=ZjX2&mc=BL&s=MFEsi&y=l&
Got expertise? Here's the next step...
Among the fastest ways to get the word out is to get your
name in print. Put differently, write articles.
It's the most unusual thing...but as soon as
somebody sees your name in print,
your 'authority' status automatically
jumps up numerous notches.
Publish your articles. And make it known that
other site editors can reprint your articles on
their own sites and in their newsletters.
Get the word out through a blog and by participating
in discussion groups. And, naturally, every article
should include a short bio and link back to your own site.
But oops...you say you really don't know how to put
together a great article? Well, don't sweat that either
as it has all been done for you here:
>> http://www.getresponse.com/click.html?x=a62b&lc=ZjX2&mc=BL&s=MFEsi&y=l&
See you there!
Talk soon,
Khai
Premium E-products, No.16, Jalan PJU 7/12B, Mutiara Damansara , Petaling Jaya, Selangor 47800, Malaysia
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